NCERT Solutions Marketing Class 12 PDF CBSE


In the chapter 11 (Marketing) of class 12 BUSINESS STUDIES NCERT text book, following topics are covered:

explain the meaning of ‘marketing’;

 distinguish between ‘marketing’ and ‘selling’;

 list out important functions of marketing;

 examine the role of marketing in the development of an economy in a firm, to the society and to consumers;

 explain the elements of marketing mix;

 classify products into different categories;

 analyse the factors affecting price determination;

 list out the types of channels of distribution; and

 explain the tools of promotion mix viz., advertising, personal selling, sales promotion and publicity.

Class 12 Marketing NCERT Solutions PDF

NCERT Solutions in PDF for download for above topics of class 12 BUSINESS STUDIES chapter on Marketing are provided below:



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